Let's start with a shocking fact. Marketinger was a dreamed-of name but initially not intended for an agency. It was a name for a Facebook fan page meant to inspire people by providing superinteresting info about advertising and marketing we’ve been reading which inspired us to grow professionally. As we watched the increasing interest in this topic and also in our view of digital marketing, an idea was born. The idea to leave our comfort zone and our job at a stable online agency and start something of our own. Something of our own with our own perspective on the digital world. And it, indeed, happened.
Quitting our jobs, bureaucracy with the incorporation, first offices, customer acquisition, finding the first team members... Believe us, it was all but easy. It's hard to recruit a skillful man or woman if you can't offer astonishing pay, free time activities at work, and free breakfast every morning. In reality, the only benefit was a desk and a computer which he or she had to bring from home. A dream job, really. Not to mention the far-from-cool working area. A small office in a shady building in Bratislava, where we almost got robbed, was no walk in the park.
But you will find soon enough that it is not the fancy place and equipment what makes a great work environment, but the people in it. And the handful of crazy people brought together only by their eagerness to learn and start from scratch to create something so positively unknown realized this in no time. Our dark, tiny offices suddenly became cozy and filled with joy. Despite the fact that there was no time for playing, there was only hard work. Day and night. And this is when we started to form our own online story. As an independent agency with no funding, supported only by a handful of our friends from the branch who helped us get things up and running. The year was 2015.